Top 10 SMM Courses

TOP 10 best SMM courses

10 WebPromoExperts

Ukrainian online academy that has been training successful professionals since 2012. The catalog of courses contains 13 training programs for popular online professions of varying complexity and focus. Among them is the “SMM specialist”, which aims to train a professional SMM specialist in 10 weeks. In the process, not only the basic skills are considered, but also the subtleties of the profession - up to the minimum difference in the promotion of various products. The course is constantly updated, it considers not only the usual tools, but also modern "hype" ways of promotion.

Alas, the course has a drawback - it does not capture promotion on VKontakte for the simple reason that this social network is blocked in Ukraine. However, YouTube, Instagram and Facebook are considered in detail, knowledge of which will allow you to work even with foreign clients. The course costs 409 dollars, or approximately 26800 rubles at the time of writing the review. By the way, in addition to courses, WebPromoExperts has an excellent knowledge base for various professions. It contains almost 80 online seminars and more than 50 conferences that will help you understand the nuances and learn something new. The materials are constantly updated, which makes the database relevant and in demand. The subscription price is $28 per month.

9 Coursera

An online mass education project, which was created to ensure that people from all over the world learn in-demand Internet professions without borders and problems. Collaborates with leading educational institutions of the world, including Russian ones. Aimed at full-fledged university-level education. Most courses on Coursera are written in English, but there are also Russian-language training programs. If you know English, it will be convenient for you to study, for example, the Social Media Marketing specialization, created by the American Northwestern University, which is one of the top 20 educational institutions in the country.

Of the Russian-speakers, the specialization course of Tomsk Research University "Digital SMM project: a virtual platform for business communications" deserves special attention, which is designed for about 2-3 months of leisurely study and is suitable for complete beginners. It covers the basics of SMM, the main work tools and skills that will help you successfully promote a company on social networks, taking into account the target audience and business competitors. As a result, you will need to defend a thesis project. Price - 2419 rubles per month (the number of months depends on the speed of passing the courses) plus one week for free.

8 Rock Star SMM

A two-month course aimed at the practical development of the profession of an SMM manager. Includes basic knowledge of VKontakte and bonus lessons on Instagram. The course is distinguished by short (10 minutes on average) video lessons without water and nonsense. Each lesson comes with homework with feedback from experienced advertisers.The author will recommend the best students for employment in the company or send them for an internship. The author of the course is Artem Nikolaev, the founder of the educational project "Your Business Model" and an expert in attracting customers from social networks. I am glad that you can not buy the entire course, but simply buy the recordings of the lessons for 9900 rubles.

Among the materials you can find such important lessons as creating a selling community, persuasion through posts, basic knowledge of working with the target audience, parsers and advertising, and much more. The course has passed state accreditation, which guarantees the receipt of a certificate of advanced training of the state standard. That is, it can be safely used not only for the portfolio, but also for promotion in the event that it is necessary. There are two packages - "Beginner" and "Marketer". The first one costs 14,900 rubles and does not include bonus modules. The second one will cost 29,900 rubles and will allow you to study Instagram, the psychology of sales and the collection of online events at the same time.

7 Geek Brains

GeekBrains is a well-known and successful online university that cooperates with the Mail.ru Group and has state accreditation, which indicates the high quality of education and its demand among employers. On the site, you can learn all the online professions that are relevant today. They are presented in such a way that even the most beginner will understand them. There is an opportunity to study both the profession as a whole, and to take separate courses on SMM (which, however, are designed for people with at least some knowledge). The training takes place online, there are teacher consultations and, of course, homework.

The profession of "SMM manager" is a separate short course that was created to gain basic skills that will already allow you to work as a freelancer or in a large agency. The training lasts for 4 months. It contains lessons on the tasks of a manager (including copywriting and targeted advertising) and tools for work. In addition, upon completion of the course, the university guarantees an internship at Geek Brains and Mail.ru Group, which should give a serious start in a career. The price of the course is 12,495 rubles per month, that is, 49,980 rubles for the entire time. There is a delay for a year, if now you have no money, but you want to study.

6 REpublic SMM School

A fairly fresh online school from a serious Internet marketing agency REpublic, which has been on the market for many years and knows what clients and their customers really need. The course "Profession SMM-shchik" includes 91 days of training. During this time, the student will have to learn the main skills in the profession - work with clients, package communities, set up advertising, plan strategies and analyze, and much more. Lessons are held twice a week, after which you will have to do homework. Speakers - Anton Zarukin and Anton Stenkov: co-founders of REpublic and specialists who have been working on the market for more than seven years.

Each student is given a supervisor who will monitor progress and correct in case of failure. In addition, the course must be taken on the basis of your own project - if it is not there, the school will issue one of its projects or help you find a client on which the student will train. As a result, the student must make and defend his own thesis project.And the best students will receive not only a certificate, but also an internship at an agency, or even a permanent job! The cost of the course is 15,900 rubles per month or 36,000 rubles for the entire course with a discount (without a discount - 47,700 rubles).

5 Netology

A large online university, Netology, offers a full-fledged “SMM specialist” profession, which is suitable for both beginners and more experienced people. This is one of the most expensive, complete and long courses in our ranking, which lasts 7.5 months and includes almost all areas of the profession. Education takes place through online lectures and practical tasks. Speakers are leading experts in SMM and related fields: Sasha Lukovnikova, Evgeny Ischuk, Alexander Ivanov and many other professional marketers.

The program includes online university courses SMM Manager, Targeted Advertising, Instagram Promotion, Influencer Marketing, Community Management, and Messenger Promotion. Such a set will allow you to become a sought-after professional who can earn decent money. Upon completion of the course, students receive a certificate of advanced training of the established form. The cost depends on the set of courses chosen - you can learn only basic SMM (one course) for 42,900 rubles, understand social media advertising (four courses) for 94,900 rubles, or become a generalist SMM manager (six courses) for 128,900 rubles.

4 Convert Monster

The course "Social Media Promotion Specialist, SMM Manager 2.0" is an updated brainchild of the Convert Monster agency, containing 25 online webinars of 1.5 hours each. The basis of training is practice: the theory is maximally compressed, 98% of the information will have to be mastered on real or educational projects. After each lecture, you will have to complete homework, which will be checked by a specialist, graded from 1 to 10, and give feedback on improvement. During the learning process, the future SMM manager will be able to learn exactly how social networks work and promotion in them, what tools will be needed, how to select and collect the target audience and study competitors, as well as dozens of other things useful for a professional.

At the end of the modules, mentors conduct consultations with students. At the end there will be a final test, and upon passing it, the student will receive a certificate of vocational training and a recommendation from the school. The cost of the course changes over time - the earlier you buy it, the less it will cost. The full price is 49,000 rubles. There are installments from banks, which simplifies the payment of classes. By the way, the first lesson is free of charge, so you can come, watch and decide if you want to participate in this course.

3 SMM School

The course "Profession: SMM manager" from the SMM.School school, founded by the creators of the SMMplanner service. Suitable for beginners to study the profession and includes 45 lessons that will allow a beginner to upgrade to a strong specialist. This includes the creation of content and promotion strategies, the rules for maintaining accounts, and the study of basic SMM tools, and much more that will allow you to become a professional in the market.The program consists of six modules on core concepts and skills. There are four continuing education courses.

Lessons are accompanied by homework on their own project with a clear deadline - in a week they must be submitted for verification. By the way, the same school has separate courses on advertising on social networks, as well as sales on Instagram and Odnoklassniki, mailing lists on VKontakte, promotion on Telegram and YouTube. The cost of individual courses ranges from 1000 to 6000 rubles. A full-fledged profession will cost from 23,200 to 33,000 rubles, depending on the package - “Student”, “Specialist” or “Pro”. The first does not involve checking homework and certificate. The second one includes them, and the third one is extended by the FRDO professional development certificate.

2 TexTerra

Leading Internet marketing agency TexTerra offers an excellent course "SMM specialist from TexTerra", during which the student will learn how to design social networks, analyze results, make advertisements and much more. During the training, speakers will touch on Facebook, VK, Instagram and Odnoklassniki as platforms for promotion. The student will receive all the skills necessary to start working as an SMM manager, which will allow him to immediately become a sought-after specialist.

The course includes 17 lectures and homework. Lectures are held twice a week and take 1.5 hours each. In total, the course will last a little more than two months. The speakers are leading TexTerra specialists with vast experience and real cases.The cost depends on the chosen package of services: "Self-study" (does not include checking homework) - 16,000 rubles, "Optima" (with homework) - 26,000 rubles and "Premium" (includes two consultations with any teacher) - 30,000 rubles. Can be paid in installments. As a result, the student receives a diploma of graduation, which can replenish the portfolio.

1 Skillbox

Skillbox is another major online university in our ranking. Here you can get a full-fledged profession thanks to the training program "I am a PRO SMM marketer". It includes courses on mastering SMM, targeted advertising, copywriting, presentations, personnel management, as well as three term papers and one diploma. During the first year of study, you will not only be taught the basics, but will also be helped to find your first income and find a job. The second year is the development of new skills and growth to a full-fledged marketer. The cost of this pleasure is 305,572 rubles without a discount and 183,343 rubles with a discount for two years. In addition to a two-year training in the profession, you can focus on separate short courses 3 months long “SMM marketer from A to Z”. The program is devoted mainly to practice and consists of 11 modules. It includes the most necessary information on creating, developing and promoting a group in social networks and creating content for it. The price is much lower, but there is less knowledge - 65,000 rubles without a discount and 45,500 with a discount. As a result of both courses, there will be a defense of a graduation project and, accordingly, a certificate, which has a great effect on potential employers.

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